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Free Retail Magazines and Downloads from groupweb.tradepub.com
Free publications about the retail and distribution industries.
19 Sep 2017 at 12:20pm
Dealerscope Today gives you the latest product announcements, show reports and people news in the consumer electronics retail industry all sent straight to your inbox.
We invite retailers, manufacturers and distributors to join our community and find out how we can help you get the news you need first.
High-Value Customer Acquisition on Facebook
19 Sep 2017 at 12:00am
But we?ve reached a tipping point as e-commerce approaches maturity?many brands have seen their Cost Per Acquisition (CPA) going up as retailers saturate digital channels to reach new audiences. At the same time, the return on every new customer acquired is going down, as customers?more price-sensitive than ever?are lured away to low-cost competitors. The way for brands to break the cycle and drive sustainable long-term growth is to focus on acquiring higher-value customers. Read on to learn how to use Facebook's lookalike audiences to dramatically increase return on ad spend.
Read the whitepaper to learn:How lookalike modeling can significantly improve your online advertising resultsWhy to use predictive high-value segmentation as a "seed" audienceHow retailers like Crocs and Calendars.com have improved ROI by over 10x
Leveling the Playing Field: Leveraging Brick and Mortar Advantages to Compete...
15 Sep 2017 at 10:20am
Brick and mortar retail is in trouble: as ecommerce gradually erodes physical retail—effectively commoditizing the routine shopping experience—retailers are finding it hard to survive. Competition based on price alone is a prescription for failure; and ecommerce sites, based on their massive scope and scale, are capable of underselling any local merchant. Many consumers are looking for a shopping experience: one where real, live sales people know their customers, provide helpful suggestions, let them try out a product before they buy it, and who never say “no.”
What do consumers want? They want a predictable experience: one that feels the same, regardless of which retail location is visited.
Quick Guide - Getting Started in eCommerce
15 Sep 2017 at 7:20am
eCommerce requires much more than a website with a cart. It’s important to have an overview of what you’ll be facing before you start planning an eCommerce initiative. What are your options for sourcing the many essential solution points? What are the challenges? What are the road maps and the pros and cons of each path? The advantages and downside to outsourcing? This guide is a fast read - a snapshot of the many variables you'll need to consider to get your eCommerce initiative off the launch pad successfully.
Retail Point of Sale Gear & Features Checklist
15 Sep 2017 at 12:00am
A POS guide that will help you to breakdown the hardware you'll want and the features you'll need to effectively manage not only your payment transactions, but also manage inventory, staff, and more.
Digital Transformation in the Retail Sector
14 Sep 2017 at 7:50am
Although digital transformation is bursting with digital innovation that is driving change, the research by 451 Research exposes a wide divide between digital leaders and laggards.
What separates the retail leaders from laggards? What role is the cloud playing in enabling innovation?
In this Executive Brief, you will glean insights, trends and shared learnings on: -The top barriers retailers are facing when digitizing their businesses -The importance of a clearly defined digital strategy -The top three retail IT strategies to accelerate innovation -Disruptive technologies retail executives are adopting -Digital Transformation tips for retailers
Summarizing key insights from a 451 Research/ CenturyLink report ‘Digital Innovation in Retail’, this briefing document provides the busy professional with a quick, easy-to-read and share format.
2017 UPS Pulse of the Online Shopper Study-Digital Evolution
8 Sep 2017 at 12:00am
Download this study to gain insight in to:The Digital ExperienceAn excellent customer experience is paramount across all channels and a must for today?s retailers. Discover what shoppers think about digital channels in the convergence of online and in-store as the quality of the customer experience takes priority.Search DynamicsOptimizing your digital channels to enable consumer searches is key considering the growth of online shopping. Find out the dynamics and preferences of online shoppers? browse and buy behavior.Research and Purchase InsightsAccelerated interest by shoppers for online research and purchase are driving future retail growth. Get up to speed on preferred devices and channels in the digital evolution.
2017 UPS Pulse of the Online Shopper-A Mobile Mindset
8 Sep 2017 at 12:00am
Mobile matters more than ever for consumers and retailers as it?s projected to become a $250 billion market by 2020, with U.S. mobile retail sales accounting for 48.5% of retail e-commerce sales.1 As of November, 2016, more users are accessing the internet from mobile devices than desktop computers2 which is an unprecedented shift already having a significant impact on shopping.
In terms of discretionary spending, mobile commerce (m-commerce) growth is far outpacing e-commerce and brick-and-mortar.3 Over the past five years shoppers have simply become more comfortable using their mobile devices to research and buy online resulting in more time and money channeled via m-commerce. The projections for continued growth in m-commerce make it essential that retailers of all sizes be properly positioned to provide an optimal experience via mobile devices.Mobile Business Insights, Mobile Commerce Trends: Retail in 2017, 2018 and Beyond, 12/6/16Techcrunch.com, Mobile internet use passes desktop for the first time, study finds, 11/1/16eMarketer.com, US Retail Mcommerce Sales reporting, 1/1/16
The 2017 Ultimate Retail Kit
1 Sep 2017 at 9:20am
The 2017 Ultimate Retail Kit brings together the latest in information, coverage of important developments, and expert commentary to help with your Retail related decisions.
The following kit contents will help you get the most out of your Retail research:Will The REAL OMS Please Stand Up?How Leading Companies Tie Employee Advocacy to Business OutcomesFoundations of Advocacy5 Critical Stats for Retailers About Personalized Offers
Business Management Software for Transportation and Logistics Companies
1 Sep 2017 at 12:00am
Today?s consumers?both in the B2B and B2C communities?are demanding faster service, more personalized delivery experiences and lower prices. At the same time, new entrants and the growth in ecommerce are forcing innovation among traditionally staid truckers, couriers and freight forwarders; those who once enjoyed relative stability in the marketplace. Download this buyer?s guide to learn how best to tackle the task of evaluating ERP for your transportation or logistics company.